eCommerce Platform for Wineries

Wine clubs, allocations, restrictions by state, and all the tools you need to sell direct to consumers.

Learn how to sell more wine online (5 minutes)

“Our storefront lets customers choose between pickup, ship or a mix of both in the same order, and even lets them specify multiple ship-to locations. You can even see all of that in realtime in your shopping cart, which is very nice. Those are pretty powerful features that other eCommerce systems don't offer.”

—Cassie Courtney, Maryhill Winery

Why does our Direct-to-Consumer Platform Work so Well for Wineries?

  • A single database system for wine club management and online sales
  • Our software can handle the legalities with selling wine online
  • ShipCompliant integration
  • Support for member choice wine clubs (aka custom clubs)
  • Create an unlimited number of customer types (club members, employees, friends, etc.)
  • Our platform works really well for corporate gifting
  • *Automatically Update Expired & Outdated Card Information Daily with Decline Minimizer
  • Manage direct-to-consumer, wholesale/retail, phone and mobile orders in one system
  • Shipping carrier integration: UPS, FedEx, Golden State Overnight (GSO)
  • Supports the 205 Export, making it easy to work with other wine-centric businesses
  • Your customers can click a single button to reorder their favorite wines
  • Our platform works well with many other systems used in the wine industry (Microworks, VinNOW, MailChimp, IDology, etc.)
  • Flexible and powerful discounting options (mixed case, by customer type, volume, etc.)
  • Allocate your wines by customer type
  • 3rd party winery point-of-sale system integration - both VinNOW and Microworks
  • Product Reviews - Wine reviews can be essential to encouraging a shopper to make a purchase. You'll have the option to display wine reviews on all of your product pages as well as schedule automatic review reminders.
  • Email Marketing Tools - Easily send marketing emails to all of your customers or a "targeted" group of customers right through Nexternal or by using an integrated email marketing service like MailChimp.
  • SEO Tools - The Nexternal eCommerce Platform was built from the ground up with search engine optimization (SEO) in mind. A search engine friendly shopping cart will help you maximize organic traffic to your website without incurring any additional cost.
  • PCI Compliant
  • QuickBooks Integration
  • Use your preferred merchant processor
  • Sell to Popular Retailers Using our EDI Platform